Sports

My first All-Star Weekend was an experience I won’t forget. I’ve always been drawn to the energy of sports events and the crowds they bring. But as I’ve grown in my understanding of journalism, marketing, and audience behavior, the way I experience these environments has changed. I now notice not only what teams execute well, but also what may be missing. As someone who values music and live environments, I’ve come to believe there’s still a gap in how sports organizations ap